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‘Industry News & Trends’ Category

Sonja Woodman, Independent Travel Tech Writer Connie Marianacci, Director, eCommerce Strategy & Performance, NCA Region at Accor Salman Akbar, Director, BI & Analytics, NCA Region at Accor Introduction Salman and I sit at the regional corporate office of Accor. Our specific responsibility is to work with corporate and property level teams to get the best [...]
​Written​ by​ Sonja​ Woodman,​ Independent​ Travel​ Tech​ Writer ​Contributors​ include:​ Ana​ Cachón​ Sánchez,​ NH​ Hotel​ Group In today’s competitive accommodation market, business intelligence (BI) using real-time data is increasingly important for hoteliers to make pricing, distribution and revenue management decisions. But which tools to use and how to successfully implement them across a hotel group [...]

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