Twitter can be an overwhelming place. That's where Lists come in. This functionality allows users to collect Twitter accounts to follow, according to whichever category or distinction that works best for them.
Lists are a shortcut to Twitter. Grouped by similar interests, topics, or affiliations, Lists are useful to track relevant industry conversations, prospect for new leads, and discover new people to follow.
To find relevant Lists, browse over to the Twitter profile of a given user and look at the Lists tab of any users you follow. You can also use the Timelines filter under the general search on Twitter. For more detailed tips on using Twitter Lists, check out the Lifewire guide.
Caption: How to search for Lists to follow on Twitter, per PostPlanner.
To unleash the power of these Lists to curate and strengthen the Twitter content discovery experience, we did the legwork to find the top Twitter Lists for hospitality professionals.
Not many brands leverage this functionality as you’d think. Here are the active brands that have compiled lists of Twitter accounts related to hotels, hospitality, and accommodations.
Influence and intelligence are two required qualities of an effective thought leader. Curating a variety of lists related to your expertise is a simple way to emphasize what you care about by segmenting those with similar interests.
Here are lists created by individuals with relevance for hospitality professionals.
@ChuckMarratt’s Hotel Technology: Hotel technology and operations.
@astull’s CRE & Hospitality: Those involved with hotel real estate.
@JaimeDelgadoT’s Hotel Marketing: Those that tweet around hotel marketing.
@AdamZembruski’s Hotel Travel Pros News: Hotel News and People.
@shawnz’s Travel Writers: A list of travel writers worldwide.
@StephenPeeler’s Travel: A list of CVB's, hotels, etc.
@DarenHEBOLD’s Hospitality: A list of hotel, resort and real estate.
@tiantolentino’s Travel and Hospitality: The world of travel; tech, aviation, rail, cruise, OTAs, MICE, tourism, hospitality and more.
@Dreyer’s TavelTech: Talking technology and how it applies to the travel industry.
@jschauman’s Travel Tech Influencers: Influencers across travel technology.
Maintaining an understanding of industry trends involves branching out. Here are some broader topics of interest that have an impact on, or overlaps with, hospitality.
This breakdown is by no means comprehensive. Do you follow other lists that you find extraordinarily valuable? Please share; there are many lists out there, so let's reward the best with more followers.