HEDNA University 2.0:Delving Into Distribution
For those who have mastered the basics of electronic distribution, HEDNA U 2.0 delivers an advanced level of exploration. This course consists of six modules.The three modules that will be covered in this session are:
Revenue & Channel Management: Explore the multi-faceted discipline of revenue management and learn how to apply it to diverse channels that often seem to have a life of their own.
Emerging Channels: Emerging Channels evolve rapidly. Some are embraced quickly while others develop slowly or disappear altogether. Learn about emergents and how to evaluate the value of a channel for your business.
Electronic Advertising: Online marketing opportunities continue to proliferate. Learn the basics of electronic advertising as you examine the options, optimal timing and placement, and measures to take to drive results.
HEDNA Members -
Morning coffee and a networking lunch is included in your registration fee.
Send your team and get a discount! Companies sending 3 or more registrants are eligible for a discounted rate. Student rates are available for member and non-member educational institutions. Contact HEDNA at email@example.com for more information.